Re: Pre Download questions
1) Some shopping carts only allow a few additional pages such as 'about us' and terms & 'conditions' etc. Can I add a lot of 'static' pages - i.e. non product pages where I can give safety information etc and really personalise the site?
You can use built-in EZ Pages to create as many pages for your site as you'd like.
2) I notice that some of the current stores using Zen Cart have nice, clean, SEO friendly URL's and some do not - i.e. they have long i.d. strings. Do I need an 'add on' to achieve a 'clean' URL? (I hope that makes sense)?
You will need to use one of the addons.
3) Is it easy to make the website design 'unique'. Are their templates included or is it just a matter of changing the CSS?
You can do nearly anything with the design, but easy is a relative term, depends on how far from the stock layout you are going to get. There are templates in the Free Add Ons section to give you a place to start.
4) Can I make the index page look more like a 'static' page without it automatically look like a 'shop'.
Yes, most of the information on the front page can be turned off or changed from your admin.
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