Thanks for the tip; I'm downloading it now.

About the webinar: if you truly believe that now, I doubt I'll convince you otherwise, at least not in this session. This session is for newbies who are trying to figure it all out, what it's value is for their business, etc.

I've been doing it for myself and clients now for a while (Google AdWords campaigns), and I can't say that click fraud, if existent on these campaigns, has undermined the ROI. I know what i'm paying, I know what I get in return. If there's click fraud involved, then it's the cost of doing business, in my opinion, and well within my gross margins to absorb. Or, put another way, the leads I'm getting this way are far more efficient and cheaper than most every other option I have, even with potential click fraud.

Anyway, thanks again on the mod tip. I'll let you know how it works.