CSS and HTML Validated Zen cart Themes

[vasilics]

Hello,
I read somewhere that if your theme is CSS and HTML validated, this would lead to profitable results. So I want to discuss with anyone with such experience, which free themes he uses and if they are validated or not.
And of course to tell about their results with such a validated themes.
Anyone feel free to share the problems and experience here

[vasilics]

I will be the first one to share my experience
I use zencart_zen as a template and I am really happy from this theme. Nice style and good look ( thanks to Clyde Jones for that)
I can't say that our online store is really profitable, because it has some mistakes and missing things in the SEO optimization, but we are working on the problem.
But in fact that theme is not CSS validated ( according to W3C validator), and I am still waiting for the results after we finnish the optimization

[gjh42]

HTML/CSS validation by itself has nothing to do with profitability, unless errors make the site hard to use in a major browser. SEO optimization beyond the standard Zen Cart features also may or may not have a major effect, but many successful ZC shops are strictly stock. The most important factor by far is having desirable products clearly presented.