(Doh! Linda beat me to the answer as I was typing)

Cassel,

The 'code' that customers get is for redeeming a GV after someone sends someone else money via a GV, or after you send a customer a GV (such as a complimentary GV from the store owner).

The person you sold one to does not have to redeem the GV -- it's ready to use right now, or for the customer to send part or all of it to someone else.

make more sense now?

Jim