I have been reading on the boards about other's sites that are going very slow or load very slow. From what I have read it has to do with the server not being optimized for ecommerce and it is something the host has to do on the server end.

i sent an email to my host, ivhosting, telling them i needed it optimized on the server side, etc...and this is what they sent back to me:

if you need to adjust PHP settings you can do this by setting up your own php.ini file in public_html directory or sub-folder. We do not adjust default server settings for particular users as this is shared hosting. If you require custom configuration you may consider getting a dedicated server.

Any ideas on any of this? I am so lost.

My site is: www.simetraonline.com

Thank you in advance!

Mary Ellen