As Misty mentioned to me earlier, try adding a product the way you want the regular way in your admin, and then in your admin/tools/easy populate you can downlaod EP and Froogle Files: one of them, maybe the Complete should show you, save to your pc, then view it, look for the listing you did, and see how it is worded, then you can do it yourself that way onward for your cvs.
hope this helps as it has me.

Tony V