Originally Posted by
schoolboy
Use Paypal Express... For some time I had an aversion to it because I wanted customers to "sign up", rather than just buy quick and disappear... But people increasingly want ease and speed. So I installed PayPal Express and the result was almost instant... 50% fewer abandoned carts and the corresponding value in successful sales.
What is very interesting to see is the repeat visits I get - and these people STILL prefer the fast paypal checkout - even on their 6th or 7th visit. So... why try to hassle them into signing up? What are they "signing up" to? OK... I know the advantages of account histories etc, but for MOST of our customers, they don't bother about this stuff. I mean... how many receipts do you carefully store in files at home for every trip to the local supermarket?
PayPal Express is a better option.
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