OK

this is what I have:

Option Name: EP
Option Values:
1year, 2year, 3year, 4year, 5year

Option Prices:
Vary based on product

above is set in ZC - I have added attributes to product, can see here.

I export that in apsona fine

when I try to upload using same cvs layout as the export it wont accept the new products.

Please bear in mind that the matching is exact
If I am using PRODUCT ID, why wouldn't it match that?