STOP: Please note that the page you referenced is a help page *for developers*.
There shouldn't be anything there that you (as an end user) would need to know to make the module functional. If there was, then that same information would surely have been replicated in the 'readme' or instruction notes for the module itself.
I can't comment about not having *any* of them (if true, it simply won't be able to track any sales. Period), but it wouldn't surprise me if it doesn't have *all* of what the page discusses. Even the ec_analytics only supports a subset of what is possible (Perhaps the most notable feature lacking is the tracking of refunds - which I intentionally avoided because I'm a little concerned that without special handling, submitting this data would reveal the the URL of the admin section of the store. The risk may be small, but if anyone wonders why I didn't add this, that is the reason).
You will need to wait until another Zenner (that does use the easyGA) to comment further on this. It really is something I know absolutely nothing about.
Cheers
RodG
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