If it cost a dollar to go around the world, I couldn't get out of site!
I know it's not the mainstream view but...
Clean code, descriptions that describe your product to a blind man, and accessibility beat the SEO "masters" in my opinion. Google kayak parts. Scroll down to the first non-sponsored result. No SEO, no paid clicks, no "friendly" URLs. Just content correctness. Looking forward to moving them to 158a and Bootstrap in November after things settle down.
BTW, It's interesting to note that the first of three parts in their course is Content Creation.![]()
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