hi guys,
only premium modules show products when sending a test-email
running a simulation should show real productions though
cord
Cord or Balihr,
I think a great add on would be something like the winback module, but that can actually pull abandoned cart items (similar to recover sales cart mod) and display them in a 'cart reminder' email similar to the way the review module does.
I believe so. I am waiting to run a simulation on my test order.
hi guys,
a module like "abandoned cart" is definitely on the todo list!
But no ETA available - looking for sponsors though.
regards
cord
in my view a "no purchase" email should be different from an abandoned cart email.
The "no purchase" only targets customer with an account, but who did never place a purchase.
The abandoned cart email also contacts customers, who did place an order in the past.
maybe it makes sense to combine them - will think about.
sent you a message regarding sponsorship
Here is my unsolicited 2 cents:
Adding to what Cord said, I'm thinking that the language used to approach these two types of very different customers or potential customers would be also need to be very different from one another. If both functionalities were combined in a single mod, it would be very difficult to get the approach language just right in the email template. You might even need two templates - one to address each scenario. It would probably have to be written in such a way so the mod distinguishes between the two and then selects the appropriate template.
For example, for a potential customer who has created an account but has never made a purchase...I might want to send them an email asking them if they were unable to find what they were looking for, or if I could help them find something to suit their needs, and perhaps even include a coupon to entice them to purchase.
Whereas for an abandoned cart, I might want the language to include a request for feedback...i.e. 'we notice you had items in your cart that you didn't purchase. would you mind sharing some feedback with us about that? i.e. did you find the product for a lower price in another store? was the product not exactly what you were looking for? Is there anything I can do to assist you with your purchase? etc. and then also include a coupon to entice them to complete the purchase.
I'm not a coder, so I don't know if this would be as complex to write as it sounds (1 mod, two different types of customers, two different email templates). Although I completely agree with Limitless about not overwhelming the customer with emails, I don't think that would happen if the mods were separate because each one is designed to pull different customers from the database.
At any rate, these are the reasons why I cast my vote for keeping no purchase and abandoned cart as two separate modules.
I guess in my situation, I do not have COWOA installed, so as a 'guest' goes through the checkout, a customer account gets created for them.
If they bail just before check out, they now fit both scenarios presented and I would hammer them with emails.
New Customer/No Purchase
Abandoned Cart with Items
I suppose installing COWOA would alleviate the issue, but would I no longer capture email addresses of 'potential' customers, thereby negating the 'no purchase' module?
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