Greetings, I have not posted in a while but thought I might be able to help out on this. We run a large active webstore using Zen Cart for about 5 years now. We had virtually no chargebacks for the first 3 years. When the economy took a dump consumers began getting very cranky over little things and instead of asking us to solve a problem they resort to charge back.
Master Card and Visa does NOT protect the merchant (you) unless you have a face-to-face transaction AND have a hard imprint of the card with a signature. For mail-order you are hard pressed to protect yourself. The moment a consumer disputes a charge MC/VISA initiates the charge back to you FIRST then sends you a letter asking you to explain the situation.
For shipping items you must have ALL items on the credit card match when you process with verification AND the item can only be shipped to the billing address AND you must have adult signature of the person whos name appears on the card to even be remotely protected.
Also MC VISA rules state that you must ship item within 7 days of charging card unless the item is Special Order and customer is notified of that and even then it's sketchy.
With American Express it's a little different. They will send you notice of a dispute and give you 20 days to respond and THEN depending on the outcome either will refund customer or not and let you keep your $$ -- sometimes in big disputes between vendor and customer -- AMEX will eat the charge back (usually up to $2k ) if you are a big merchant.
....
**So how do you protect from charge backs? **
1. USE ZEN off-line processing (do not process online)
2. Clear Product Descriptions and photos
**3. **Communicate with customer through Zen (keeping record)
We send an email within the customer order on each step:
Processing
Update
Update
In Shipping Que
Shipped (with track)
**4. **Have policies on your website and show up after sucessful checkout define_checkout_success.php (write this in defined page editor)
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Here is mine
TDL / STT Inc. Final Check Out Information -- PLEASE READ
We will notify you by e-mail if there are any difficulties regarding your order.
**All orders are processed upon receipt and credit card and PayPal payments charged and placed in a shipping or production cue. All internet orders are considered special order. **
If you need your order by a specific date please e-mail at [email protected] immediatley with that information.
COD orders can only be shipped to our DEALER customers. All orders requesting COD that are not TDL dealers will be e-mailed and asked for credit card or PAY PAL payment.
Please note, due to high volume of cylinder sales, all are shipped 7-10 business days after your order is placed and processed. All special sale items are shipped 7-10 days after your order is placed and processed. Custom length hoses, (anything other than standard lengths) can take upwards of 10 days. You will be notified of ship date when we process your order.
Certain high demand products and items on discount sale can take up to two weeks before shipping. You will be notified when we ship.
Any CLOSEOUT items on your order will NOT qualify for special coupons. If a coupon was used it will be repriced without the coupon without notice. Closeout orders are non-cancellable.
US Postal Orders cannot be tracked, unless you request Express Service. International Postal orders cannot be tracked at all. If you must have tracking or belive that your order is at risk of non-delivery because of postal to your area email us immediately to change to UPS at additional charge. International Postal shipments will receive a customs number only.
Apartment Numbers If you left off your apartment number email us immediately.
International Orders Note: If you have asked us to send your order with a lower valued invoice to avoid your countries import tax and VAT we will not do that. Taxes and VAT are part of your country and it is against the law for us to help you break those laws, and we are subject to huge fines if we do. Your order will be shipped at stated value.
International Orders for Free Ship Items will be assessed a $35 charge for delivery confirmation and insurance. This will be added to your final invoice when processed.
International Orders Note: No shipping is guaranteed regardless of the method of shipping you choose. Delays through customs, handing in local areas, on going theft in remote areas are NOT THE RESPONSIBLITY OF TECH DIVING LIMITED. Our responsiblity for delivery ends when we deliver to the shipping carrier here in the United States. If you require a specific ship arrival date please notify us immediatley at [email protected] and we will reprice your shipping accordingly.
Delivery Time. We are not responsible for any delays caused or lost shipments by shipping carrier. If you need something date specific please notify us immediatley and we will change your shipping to Express Mail or UPS Red and adjust your shipping accordingly.
Shipping Address: If you shipping address is different than your billing or account address please send us an e-mail at: [email protected] alerting us to this. Shipment re-directs after the order has been shipped will incurr additional delivery time beyond our control.
All pricing is double checked before processing to ensure you get the best price posted.
We appreciate your business. If you have any special concerns regarding your order please e-mail us at:
[email protected] or call our office at xxx-xxx-xxxx
Phone calls may take up to 24 hours to be returned.
**5 NEXT ---- **If you have a large order from a new customer - initiate a phone call - confirm the order. Confirm the shipping address and billing address -confirm with customer that there will be a need for a signature on the order for delivery. (make sure you have marked up your shipping module at least 15% to cover the signature charge) ) ask customer when they need product by, some customers don't need somthing right away and will tell you that. If there is a new delivery date -- send that in an email
*Mr. Jones, per our phone conversation today you understand your order will be shipped to you on XX date..... etc etc etc. *
6 -- All international orders are suspect. Especially large ones -- also all orders to Singapore, Hong Kong, Jakarta, eastern europe, parts of Spain, South Africa etc. Be suspect of orders with multiple expensive items or large bulks of small items. If you have any question contact the credit card company and ask for verification of the account information. Usually they will not tell you -- just ask for fraud department and they may "confirm the billing address?
7: know your marketplace -- spend time learning who buys your products through web boards, web communities etc.
8: Set up a reserve account just for this. Each day take 5-10% of your credit card processing money and put it in a seperate reserve account once you have about a weeks worth of average charges accumulated you can stop. This now becomes your "refund account" because refunds AND charge backs do happen. But now it wont hurt as much.
- Use Pay Pal module in Zen -- (we use it a lot) while you are still subject to classic issues most fraud cards will not be run through pay pal. Also make sure you mark the pay pal payment system with a shipped date and track # -- this helps a lot on disputes. Plus using a pay pal account for taking payment through zen spreads your risk between two processing systems. (btw MC /VISA only let you have one true merchant account) taking payment through pay pal (not virtual terminal) gives you a second method of accepting payment.
10..... have fun -- don't sweat the small stuff -- do what you can to protect yourself but there will ALWAYS be dirtbag customers who want to rip off the merchant -- mostly because they know they can. But for the most part your customers are honest and will do what they can to help you succeed.
Hope this helps you
Cheers
JDS