Changing the 'Titles' of what Things Are Called?

Hi!
I am using the most current form of Zen Cart.
I have searched Google and the Wiki and not really finding what I want.

Currently, my product layout has too much information on it, and I would really like to give it a clean and simple look by changing the names of "Attributes" to "Enter Your Measurements" etc.

My current layout.

The layout I want.

Is this possible?

Thank you!

I don't see the example layout really applying to your attributes, at least for this product type. You can redefine "Please Choose" to anything you like, or nothing. Search in Tools > Developers Toolkit for Please Choose to find the file where it is defined. Other items can have their option names changed in Catalog > Option Name Manager. If you want the attribute layout different, you might try Flexible Attributes from Free Addons.

Thank you so much for your prompt reply! :)

I just want to change the name of the tabs:

I just want three tabs saying:
"Product Details & Dimensions"
"Enter Your Measurements"
"Policies & FAQs"

Is that possible?

This would really be a question to ask in the Tabbed Product Pro support thread, as only someone familiar with that mod could answer your question fully. I presume you would have to organize your content into just those three sections, with the tags that key TPP to generate its tabs. Changing the titles of the tabs would be part of that.
Your question didn't make any sense until I enabled javascript for your site. Without it, there is only a Zen Cart stock description/attribute/image layout.