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Hoping to pick the brains of some old pros!

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04 Jan 2013, 19:01
#161
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Hoping to pick the brains of some old pros!

bn17311:

im using google.co.uk

do we need another site using ceon as i have a domain sitting i could install it on and have the manager to install ceon to all products

bn

I'd say yes, to see if Feznizzle's rapidly indexed two CEON results were possibly a fluke. I was thinking along the same lines, but don't have a CEON cart ready to go.

And as we all note, other factors can be in play, so it could be CEON plus something else that got Feznizzle up so quickly.

04 Jan 2013, 19:03
#162
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Re: Hoping to pick the brains of some old pros!

Hey BN, hit the link that says 'Repeat search with ommitted results'. And pretty please resist the urge to click on google results. :)

Rod:

If A and B simply get sorted in together relatively equally, then the only thing we have shown is that the penalties associated with redirects (which will all agree occurs) does not automatically render such efforts as "snake oil".True, but what if the tests also show no difference between the B & C scenarios? That'll be showing that it is snake oil.

First (with regard to the bold), what in the world are you talking about? As far as I am aware, we are only testing ZCs. If you are somehow manipulating ZC auto generated URLs then you are waaaay off the reservation. The reason I added my non-optimized cart was as a control against yours. If you have found a way to test BvsC you should have been upfront about it, at a minimum. Maybe you just misspoke?

Second, snake oil has its origins in American lore from the days of the Wild West. Perhaps something is lost in the lost in the translation? The term very clearly (to those of us on this side of the pond) implies intentional fraud.

Is Steve intentionally defrauding himself? Seems preposterous to me. When I used it for myself was that intentional against myself? Again silly. Basically, I'm the one who is 'intentionally defrauding' somebody since I give the strategy to my customers. But to apply the term to what I do, you must believe the element of fraud which requires 1) that you are right (on way more than the simple test we are doing here about who will get indexed first and in what order) and 2) I am a liar about having made money while using the strategy. Even if I am wrong that this strategy helped me to make money (unproven, EITHER way), you still have to say that I KNOW it played no part in my success (that deep down I believe what you believe and that I am just engaging in this experiment to build some sort of defense when I arrive at the pearly gates) and therefore I am lying to my customers when I advocate the strategy.

Anyway you cut it, the term sure feels like a passive aggressive insult. I am simply asking you avoid insulting people who happen to have reasoned opinions that differ from your own reasoned opinion.

+++
That out of the way, let me say AMEN! to this:

Same here actually.... I do expect the 'discussions' from here on in won't be nearly as intense as they have been... Now its really a matter of observations and recording the data... and perhaps offering suggestions/ideas as to the causes of the results we are seeing. The hard stuff is behind us.
+++

Hmmm. I was wondering, do you have a google webmaster account? Do you use google analytics? I think we should have recorded this information along with the XML sitemaps. The reason being is that we attributed your 8hours to index as probably being the sitemap, bit on reflection, I think one or the other of the above may be a better explanation, especially if none of the other test sites use these tools. (Just trying to cover all possibilities so we don't jump to wrong conclusions).

Aaah yes, both of my indexed sites have google webmaster accounts! And my top listing has Google Analytics, also. Sorry about that, didn't think about it, I put those listings on real sites. To use the SitemapXML mod effectively requires goowebmaster acct. When you update the xml, SE's are automagically notified of changed content (which I did not do, but BN did with his native listing). Do you have any native sites with Google webmaster that you can put in the mix?

Hmm. The more I think about it, the less I think this experiment can really prove with regard to plain vs redirect urls. There are just too many elements outside of control.

No. I disagree with myself on the significance here. Maybe the time to index is swayed by webmaster account. But why is BN's actual product listing not showing yet? By the way I do see the bad cscycles.co.uk listing now also. BN, can you confirm that you have a webmaster acct and that it is linked to your XML and that, when you updated, you notified SE's to crawl new content?

<generosity> With regard to bad listings generated by ZC, here is a free tip for you guys (something I wasn't planning to do!): Never use the auto-generated What's New types of functionality on ZC. This is great for humans that are ACTUALLY already on your site, but damages your ability to turn SE visitors into sales (and probably rankings... happy to explain later).

What happens is the SE bot visits your URL, sees the random item, treats it as new content and lists it. So lets say the bot is indexing product A but records keywords associated with product X (which appears in a sidebox as NEW FOR JANUARY). The index gets updated with a reference to X.

When a human searches for X on an SE and finds your listing for product A (that really doesn't have anything to do with X) and cannot find whatever triggered the SE reference, three things will occur:

  1. The human will be annoyed not to find X when they follow the SE link. Once bitten, twice shy... many potential customers may avoid your other listings (including the real one) when they hit the back button to continue looking for X.
  2. SE will notice avoidance of your site in the list of returns.
  3. SE will register the quick use of a back button as discontent (heard that in a dream, not 100% sure... more like 60%).

If you want to promote other things, do it statically. Use banners or other things that a bot will record and that will still BE THERE when a human comes calling.

ZC unintentionally creates a bait and switch, not good for SE ranking and certainly not good for real customers. If you have a good site with good content and intelligent navigability, your customers will find your related products without need for random populating.
</generosity>

Deeper Info:
Steve's URL has .html added to the end. The reason that was done back in the day is that SE's preferred static content over dynamic. The reason for that appears above (searches for X resulting in links to A because some little formula was generating something different every time). The logic was that SE's gave preference to URLs with content that would not change frequently (especially randomly), so SEO guys appended fake URLs with static file types to fool SEs.

To clarify, SE's love new content (easiest to create with a db driven, dynamic site). But they hate being wrong (telling a searcher that info about X can be found somewhere it can't). Because of this, most SEOs believed static was preferred by SEs. And tricking SE's by appending URLs really seemed to work quite well (been there, done it, bought the soundtrack).

In those days it was extraordinary easy to outdo competition using URL redirect strategies. But SE's responded. First they began penalizing redirects, which is the origin of Rod's point of view. This was extremely painful, sent SEO's back to the drawing board.

But then SE's seem to have a change of heart. Then they began weighing URL redirects the same way they weigh meta data (comparing to content). Eventually they seemed to accept it, to the point that they published parameters (rules) on how white hat SEO's (folks with good content, not cheating the system) could participate w/o crossing the line.

Because of the new acceptance and attitude from SEs (see the Google PDF posted earlier), it is no longer necessary to append with static file types. You're not fooling anybody accept humans with that, might even receive a penalty for the deception (my guess would be minor).

I think Rod's point of view was more correct back in the day, but I'm hoping this conversation will dust off his point of view.

Is there any way to speed this up for the native links? Even mine is not showing yet and it has an incoming link from the number one listing. :(

Ok, ok. I'll be patient.

04 Jan 2013, 19:32
#163
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Re: Hoping to pick the brains of some old pros!

Post # 118: FWIW, I'm expecting similar results with our Native ZenCart entry. (If I'm wrong, I'm going to start using CEON) :)

I thought that the inactivity here last night was because we were all with RodG, downloading and taking a look at CEON. :wink:

I suppose that now we are all seeing the same google results, as of this post still seven entries. It appears that all of the current testers participating have at least one entry showing at google.

Observations:

  1. From what I can tell, the only entries that actually have the test product indexed are Feznizzle's two CEON entries. Everyone else is indexed what I'll call indirectly (RodG's "disappointment" links) via some other page.

  2. Bn17331's entry is his second entry, native w/out an xml sitemap. His first native entry with an UPDATED xml sitemap still is not showing. What does this mean? Hmmm.

  3. Everyone except for RodG have multiple entries. Wonder if RodG has another site to participate?

  4. Oh, what happened to lankeeyankee? Thought he was going to enter...and get up there fast. :wink:

04 Jan 2013, 19:47
#164
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Re: Hoping to pick the brains of some old pros!

Hey, maybe we should go to the CEON thread and try to recruit more CEON participants, to fully test this plugin? Only half kidding.

04 Jan 2013, 19:50
#165
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Re: Hoping to pick the brains of some old pros!

RodG:

Phuck! I was counting on the fact that at least one of the test sites would be using the HTTP 3XX redirects in order to clearly demonstrate the 'pointlessness' of using them. I can't do that with the rewrites. :(

Cheers
Rod

So what, then, is left of the test?

04 Jan 2013, 19:59
#166
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Re: Hoping to pick the brains of some old pros!

here goes

Attachment 11716

bn

04 Jan 2013, 20:13
#167
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Re: Hoping to pick the brains of some old pros!

Thanks BN,

This is what I see here in California, USA:

http://www.promdressesforless.us/images/testpic-1.jpg

We've always suspected that location even within the USA can affect results.

Also, realized that after 6+ years here at ZC, I never learned how to do attachments. So put pic on my first test site.

04 Jan 2013, 20:42
#168
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Re: Hoping to pick the brains of some old pros!

ok quickly installed 1.51 and have used easy populate to install the same products as onyourbike.co.uk so can someone let me know the best scenario as im a novice and only joining in for the fun and the fact i used ceon before and just gave it up on my new site

have all products using zen native url and just the test product using ceon or

all products using ceon ?

thanks
Bn

04 Jan 2013, 20:58
#169
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Re: Hoping to pick the brains of some old pros!

Just the test product being rewritten with CEON might work; I suppose that's part of how CEON was designed, to provide choices.

But should you be leery of having same products as on other sites? Well, we do. But maybe that hurts, in the end.

Perhaps Feznizzle should advise, as he uses CEON.

04 Jan 2013, 21:22
#170
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Re: Hoping to pick the brains of some old pros!

BN, can you confirm that you have a webmaster acct and that it is linked to your XML and that, when you updated, you notified SE's to crawl new content?

on onyourbike have an account and did update and hit submit button in zc admin

in google account it states products xml hasnt been updated since 30th dec

when you find the product in the xml it states

Sitemap URL Last modification date Change freq. Priority
http://www.onyourbike.co.uk/index.php?main_page=product_info&products_id=1336 2013-01-03 weekly 0.98

i just hit resubmit in google but before i had only clicked in zc admin

bn

04 Jan 2013, 21:33
#171
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Re: Hoping to pick the brains of some old pros!

Feznizzle:

<generosity> With regard to bad listings generated by ZC, here is a free tip for you guys (something I wasn't planning to do!): Never use the auto-generated What's New types of functionality on ZC. This is great for humans that are ACTUALLY already on your site, but damages your ability to turn SE visitors into sales (and probably rankings... happy to explain later).

What happens is the SE bot visits your URL, sees the random item, treats it as new content and lists it. So lets say the bot is indexing product A but records keywords associated with product X (which appears in a sidebox as NEW FOR JANUARY). The index gets updated with a reference to X.

When a human searches for X on an SE and finds your listing for product A (that really doesn't have anything to do with X) and cannot find whatever triggered the SE reference, three things will occur:

  1. The human will be annoyed not to find X when they follow the SE link. Once bitten, twice shy... many potential customers may avoid your other listings (including the real one) when they hit the back button to continue looking for X.
  2. SE will notice avoidance of your site in the list of returns.
  3. SE will register the quick use of a back button as discontent (heard that in a dream, not 100% sure... more like 60%).

If you want to promote other things, do it statically. Use banners or other things that a bot will record and that will still BE THERE when a human comes calling.

ZC unintentionally creates a bait and switch, not good for SE ranking and certainly not good for real customers. If you have a good site with good content and intelligent navigability, your customers will find your related products without need for random populating.
</generosity>

Feznizzle, I want to thank you and RodG and others who've contributed to this test, thread and offered insights.

And your "generosity" is especially eye-opening. I just did a spot check of some of our main competitors, highest ranking ones, and so far none of them are using anything like ZC's "What's New", etc., sidecolums. Only one, newyorkdress com, had a bottom column banner rotating some dresses like a slider. I always thought that ZC's auto-generated columns showing additional product choices made ZC superior to these other carts.

newyorkdress com and promgirl com both do, however, show "related" dresses on their dress product page. Similar perhaps to what my sister's ex-SEO guy suggested with ZC's crosssell plugin: having additional products but on main column as product. Theory there was specifically to make the content always look new or fresh.

I may rethink things and turn these sidecolumn boxes off.

04 Jan 2013, 21:42
#172
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Re: Hoping to pick the brains of some old pros!

was wondering, this new site i am installing has same products / descriptions / names / categories as onyourbike.co.uk

if i use ceon for the complete site could the test product be compared with your sites and the rest of the products be compared with onyourbike ?

anyway i will keep it switched off until i am advised which way to go

bn

04 Jan 2013, 21:44
#173
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Re: Hoping to pick the brains of some old pros!

Also an interesting note in regards to sitemaps and sites in this test - some sites have their sitemaps at sitemap.xml - some have a link to their sitemap in robots.txt - some have it set up in webmaster tools - some may have automatic generation of the sitemap. And some of the XML sitemaps for sites in the test have included the test product in the sitemaps.

04 Jan 2013, 21:50
#174
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Re: Hoping to pick the brains of some old pros!

my main site prommart com does have sitemaps at webmasters tool, in addition to showing some sitemaps in the robots.txt. I think same for fashion-mart.biz. Not even sure if promdressesforless.us is in webmasters. It's been too long since I've given last two sites much attention.

It hit me the other night that during my best seasons, I had a seperate xml sitemap for each category up on google webmasters. Can't say if helped or not.

For the record, prommart com and fashion-mart biz both use the free ZC google xml sitemap plugin, which is manually generated (at least, insofar as I know; have to regenerate it after each easypopulate upload.)

04 Jan 2013, 22:19
#175
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Re: Hoping to pick the brains of some old pros!

Just noticed that Feznizzle's entry at yahoo disappeared. Can anyone else confirm it's gone?

Hope it's not our gibberish description I'm leery of. That's on my main site.

04 Jan 2013, 23:08
#176
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Re: Hoping to pick the brains of some old pros!

SPH:

Just noticed that Feznizzle's entry at yahoo disappeared. Can anyone else confirm it's gone?
I've been doing my checks making sure I am not logged into any social media. Depending on my search I have gotten different results from each search engine.

I can confirm for a very short period of time the results did all disappear from "yahoo.com" but were present on "bing.com". Currently they are present on both Y! and Bing again.

On "google.com" searches for "Wurldbitzer" Debibulator and Wurldbitzer Debibulator actually caused different ranking results for the sites in this test...

Very interesting so far.

05 Jan 2013, 00:29
#177
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Re: Hoping to pick the brains of some old pros!

bn17311:

was wondering, this new site i am installing has same products / descriptions / names / categories as onyourbike.co.uk

if i use ceon for the complete site could the test product be compared with your sites and the rest of the products be compared with onyourbike ?

anyway i will keep it switched off until i am advised which way to go

Hey BN, in order to use Ceon for your entire site you would have to use the paid version of the mod. Otherwise you will have to go thru and manually create Ceon URLs for everything. If you have a lot, that would be painful. I hope the paid version is still available (proceeds going to family?), I plan to buy it twice in the next few days.

The paid mod is something that I kind of pushed Conor to complete (a little sooner than he would have liked, I think). I think I have one of the very first automated URL generators that he created, before he had put the whole thing together. Worked like a charm, worth every penny!

Anyway, you could manually do just that product.

But honestly, I think Ceon is superior (been a long time since I made that call, so it may not be the same anymore) but I do not think it is the cause of this alone. When I do SEO, Ceon is just one small aspect. Though I didn't directly use SEO on that page, I have them tweaked for a healthy SE relationship already... which seemed to carry the day.

++++++++

Stop the presses! My link getting yanked from Bing scares the snot out of me! I have never EVER had a link get yanked like that anywhere! I don't know why that happened, scares the daylight out of me. I'm pretty close to pulling the plug, deleting the products. The only reason I could think for yanking would be that the listing has been viewed as spam somehow. What in the world could have triggered that short of it being manually done? No way Microsoft SE is that much smarter than google!

The curiosity that got me into this test isn't big enough to warrant my damaging what I've got going. I think I'm going to bail out here, gentleman. I'll make the decision tomorrow morning. Sorry!

05 Jan 2013, 00:42
#178
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Re: Hoping to pick the brains of some old pros!

I still see it in Bing, I wouldn't worry too much. I have been ultra busy at work this week, this is a bit of a rush with post-Christmas sales from people spending Christmas gift money and unwanted-present-returned-for-cash money. I will add the products this weekend when I have more time and post the details here. I will do one site with the what's new, new products side boxes and main page boxes and one without for comparison.

05 Jan 2013, 01:51
#179
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Re: Hoping to pick the brains of some old pros!

Feznizzle:

Stop the presses! My link getting yanked from Bing scares the snot out of me! I have never EVER had a link get yanked like that anywhere! I don't know why that happened, scares the daylight out of me. I'm pretty close to pulling the plug, deleting the products. The only reason I could think for yanking would be that the listing has been viewed as spam somehow. What in the world could have triggered that short of it being manually done? No way Microsoft SE is that much smarter than google!

The curiosity that got me into this test isn't big enough to warrant my damaging what I've got going. I think I'm going to bail out here, gentleman. I'll make the decision tomorrow morning. Sorry!

And that was my concern all along with the gibberish description. I was leery of even putting it on prommart.com and I've also been thinking of pulling prommart, and possibly fashion-mart.biz, from the test for this reason.

EDIT: I'll give it until I go to bed tonight, then pull the plug.

05 Jan 2013, 03:17
#180
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Re: Hoping to pick the brains of some old pros!

Steve, don't panic like I did!

There is no stinking way any of today's bots are that keenly tooled to sniff out non-nonsensical word combinations and flag them as spam. Absolutely no stinkin way. You do not have to worry about gibberish appearing in your page.

When I saw my link as missing, I freaked out thinking that something afoul was going on, such as someone torpedoing the link by reporting it as "abusive" or "having illegal content" or something. Akin to what big movie/music corporations do to links that appear on SE with pirated materials.

I couldn't imagine someone doing something so evil, but it seemed like the only logical reason to have a link yanked right before all our eyes. I'd rather bow out than have some lurker getting mad at me doing mean things to change the results.

But I don't think that was it. Just some weird hiccup over at microsoft. Don't sweat it, I use gibberish all the time (though usually lorem ipsum). Maybe Bill Gates finally leaned over to pick up a hundred dollar bill? :)