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Google Shopping funds run out - no orders after 5pm

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5 Apr 2013, 5:25 PM
#1
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seanscully

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Google Shopping funds run out - no orders after 5pm

I am in the eastern time zone and notice 95% of my orders are before 5PM ET, I am tracking the late orders and looking at my mod super tracker and sure enough no Google Shopping on the majority of weekday orders. I am convinced the three feeds I have with a total of a $5.00 per day budget needs to go up. What are others spending on their Google Adword Campaigns? I go home after work and Google a part number I know I carry and sure enough I am not listed.
I used to keep all the discontinued items on my site with a link pointing to the replacement model but I feel I am being charged for the click through only to educate the customer of the new part number and then they google it after I paid for the click only to loose the customer to a lower price elsewhere. It is a lot of work for me to maintain old part numbers and the conversion so why spend the money? I know I am complaining but has anyone else seen better results elsewhere or by doing other things? I have multiple blogs, a pair of twitter accounts and Facebook all linking back to my e-commerce site.

5 Apr 2013, 5:41 PM
#2
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kobra

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Re: Google Shopping funds run out - no orders after 5pm

I am convinced the three feeds I have with a total of a $5.00 per day budget needs to go up
You might compare your conversion rate on these and your profit from same to what you spend

You might find that it is costing you more than you make

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