Totally Zenned
- Join Date:
- Jan 2011
- Location:
- Adelaide, Australia
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- 1,684
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Arrange Product Listing Order - Better Method - like on Etsy
I will refer you to this post made some time back in Future Zen Cart Versions Wishlist thread https://www.zen-cart.com/showthread.php?215099-Re-arrange-store-i-e-change-product-listing-order (maybe read this post first then go to the previous post)
There is a Question after the preamble :smile:
Am loving Zen Cart but the one thing that I feel is missing is the ability to rearrange the order of items in your store to best present what you want the customer to see when they initially visit the store - impact. Engaging the customer from the beginning is critical in giving the warm and fuzzy feeling to encourage them to go deeper into your store, stay longer and be more inclined to purchase. Hence it makes sense to put your best, most liked, most attention getting products on the first couple of pages. This is extremely difficult, if not impossible, to do in Zen Cart (see post referred to above for more detail / comment on this)
For the very same products in a given Zen Cart website that I also have an Etsy store (both ranking on page 1 of Google search for their primary search term(s), the Etsy shop further down the same results page) I get much better visitor engagement from the Etsy shop than the website and more orders (more page views, listing views and time on site by a factor of about double) using the very same images etc. (this is consistent across 3 websites and 3 corresponding mirror imaged Etsy shops). The primary reason in my view (among a number of factors) is that in Etsy I can arrange the products on the pages as I see fit with the click of the mouse, so I can move the attention getting products to the first few pages, which I do regularly.
QUESTION - does anyone know of an available program that does what the Etsy program does that could be adapted to Zen Cart??
I did not get any replies to the post to the suggestions thread however I have no doubt that such a feature would be welcomed by many Zenners - it is just like a window dresser changing the front of the store to entice customers to come in, right?
cheers, Mike