shared SSL certificate asked many times before one sees the website. Why?

I have shared SSL on http://www.mogultravel.com/artscrafts
But sometimes when someone visit the site the SSL verification pop up persists on the screen asking whether to trust the security of the website (with the typical options of Yes, No, View certificate). Even though the yes button is clicked the pop up won't go away.

After hitiing 9-10 times, it goes away. Most visitors don't have the patience to click to jsut pass through this hurdle. Can there a reason for this?

Thanks for all feedback.

If you are getting security warnings then either; the Certificate isn't install correctly, the site is not configured correctly or you have insecure items on the page. Fix the problems and the error will go away. Review the articles in this section of the FAQ https://www.zen-cart.com/tutorials/index.php?category=14

Your shared ssl woes might also be caused by the fact that your host has decided to use a self signed certificate. while this is actually secure. it is not recognized in the browser.