Redirectlng from old site to new?

I have a old web site that has very high Google ranking , how can I redirect to my zen cart without jeopardizing my search engine ranking?

What is the old website doing? Is is still serving a purpose? Could it be replaced by Zen Cart or have Zen Cart incorporated into it?

Do you transfer the domain as well?

kevinmc3:

I have a old web site that has very high Google ranking , how can I redirect to my zen cart without jeopardizing my search engine ranking?

Yes, old site is highly ranked, not removing it, just want to re-direct traffic to Zen site

If you DO transfer the domain along with the site, then it's not a problem since I believe Google rank the page (using its url), not the server.

If you do not move the domain, you may need to use .htaccess and do a permanent redirection on all pages from the old server to the new one. This may not guarantee page rank at first tho.

Thanks. I may not want to risk it as my old/original site is ranked top 10 for a number is tier one keywords. I have "manual links" such as notes on the site "We have moved" but I think many visitors ignore it.